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Niche social network

Ivan Iliev, November 28, 2020

The problem

To increase retention and engagement for an existing utility app by giving them more value.

The solution

Add a community experience to the current set of features.

the result

We designed and developed a solution inside the current app. Users are able to create posts to a timeline, attach plant species to these posts, engage by liking and commenting, as well as share posts.

social network for plants

Tech stack

Swift
Swift

Kotlin
Kotlin

Laravel
Laravel

PHP
PHP

Amazon AWS
AWS

How to seamlessly introduce a new product in the existing UX

The biggest challenge in this project was the fact that the app already had an existing user base. The community had to be introduced in a manner that would not be intrusive and will not diminish the user experience.

The first version was gradually released. First to a small percentage of the app users and after a few feedback loops it was released to the entire user base.

Other features

PLANT IDENTIFICATION DURING POST

FRIENDS SEARCH

PUSH NOTIFICATIONS

USER INBOX

MULTIPLE USER TYPES AND PRIVILEGES

ADMIN DASHBOARD

POST MODERATION

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